Narratiive Audience Measurement Pty Ltd is a limited by shares, Australian proprietary company. This corporation was registered on 2009-11-25 and was issued with the 140763462 ACN. Its Australian Business Number is 64140763462. Since 2022-11-15, the company is headquartered in VIC, post code 3207. The previous headquarters were located in VIC 3000 (from 2022-03-18 to 2022-11-15), VIC 3000 (from 2016-08-12 to 2022-03-18), and VIC 3121 (from 2014-08-11 to 2016-08-12). Narratiive Audience Measurement Pty Ltd was registered for the GST on 2009-12-14. Narratiive Audience Measurement Pty Ltd has been using the Effective Measure International trading name since 2009-12-14 (it needs to be noted that the Australian Business Register no longer collects or updates trading names). In total the company used 1 trading name. The above data comes from the ABN database which was updated on 2022-11-15. Aubiz
| Status | From | To |
|---|---|---|
| Active | 2009-12-14 | current |
| Name | From | To |
|---|---|---|
| Narratiive Audience Measurement Pty Ltd | 2019-06-03 | current |
| Effective Measure International Pty. Ltd. | 2009-12-14 | 2019-06-03 |
| Name | From | To |
|---|---|---|
| Effective Measure International | 2009-12-14 | current |
| Location | From | To |
|---|---|---|
| VIC 3207 | 2022-11-15 | current |
| VIC 3000 | 2022-03-18 | 2022-11-15 |
| VIC 3000 | 2016-08-12 | 2022-03-18 |
| VIC 3121 | 2014-08-11 | 2016-08-12 |
| VIC 3000 | 2011-11-07 | 2014-08-11 |
| VIC 3121 | 2009-12-14 | 2011-11-07 |
| Status | From | To |
|---|---|---|
| Registered | 2009-12-14 | current |
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| Application date: | 2010-01-15 |
| Lodgement date: | 2010-01-15 |
| Registered date: | 2010-01-15 |
| Live or dead: | Live |
| CPI status: | Registered |
| Status: | Registered/Protected |
| Mark code: | Trade Mark |
| Trademark type: | Composite |
| Acceptance due date: | 2010-04-29 |
| Sealing due date: | 2010-11-20 |
| Registered from date: | 2010-01-15 |
| Sealing date: | 2010-11-05 |
| Renewal due date: | 2020-01-15 |
| Court orders: | No |
| Revocation of the acceptance: | No |
| Goods and services assistance: | Yes |
| Lodgement type: | Online |
| Descriptive: | Effective Measure |
| Device phrases: | Correct Symbol Is Ltr V |
| Examination report number: | 1 |
| Examination class count: | 1 |
| NICE class code: | 35 |
| NICE occ number: | 1 |
| NICE description text: | Advertising Services Provided Over The Internet; Compilation Of Directories For Publishing On The Internet; Rental Of Advertising Space On The Internet; Business Research; Collection Of Information Relating To Market Research; Collection Of Market Research Information; Computerised Business Research; Conducting Of Business Research; Conducting Of Market Research; Market Research; Marketing Research; Research Of Business Information; Research Services Relating To Advertising; Research Services Relating To Business; Compilation And Provision Of Online Directories; Online Advertising On A Computer Network; Online Data Processing Services; Providing Information, Including Online, About Advertising, Business Management And Administration And Office Functions |
| Suburb name: | Melbourne |
| Postcode: | 3000 |
| Australian state code: | VIC |
| Country code: | AU |
| Application date: | 2010-02-07 |
| Lodgement date: | 2010-02-07 |
| Registered date: | 2010-02-07 |
| Live or dead: | Live |
| CPI status: | Registered |
| Status: | Registered/Protected |
| Mark code: | Trade Mark |
| Trademark type: | Word |
| Acceptance due date: | 2010-05-21 |
| Sealing due date: | 2010-12-10 |
| Registered from date: | 2010-02-07 |
| Sealing date: | 2010-11-29 |
| Renewal due date: | 2020-02-07 |
| Court orders: | No |
| Revocation of the acceptance: | No |
| Goods and services assistance: | Yes |
| Lodgement type: | Online |
| Descriptive: | Insightengine |
| Examination report number: | 1 |
| Examination class count: | 1 |
| NICE class code: | 35 |
| NICE occ number: | 2 |
| NICE description text: | Directories For Publishing On The Internet; Rental Of Advertising Space On The Internet |
| Suburb name: | Melbourne |
| Postcode: | 3000 |
| Australian state code: | VIC |
| Country code: | AU |
| Application date: | 2010-04-09 |
| Lodgement date: | 2010-04-09 |
| Registered date: | 2010-04-09 |
| Live or dead: | Live |
| CPI status: | Registered |
| Status: | Registered/Protected |
| Mark code: | Trade Mark |
| Trademark type: | Word |
| Acceptance due date: | 2010-07-23 |
| Sealing due date: | 2011-02-12 |
| Registered from date: | 2010-04-09 |
| Sealing date: | 2011-01-14 |
| Renewal due date: | 2020-04-09 |
| Court orders: | No |
| Revocation of the acceptance: | No |
| Goods and services assistance: | Yes |
| Lodgement type: | Online |
| Descriptive: | Effective Measure Brand Lift |
| Examination report number: | 1 |
| Examination class count: | 1 |
| NICE class code: | 35 |
| NICE occ number: | 1 |
| NICE description text: | Advertising; Advertising Agency Services; Advertising Analysis; Advertising Services Provided By Television; Advertising Services Provided Over The Internet; Advisory Services Relating To Advertising; Collection Of Information Relating To Advertising; Distribution Of Advertising Material; Rental Of Advertising Time On Communication Media; Research Services Relating To Advertising; Television Advertising; Updating Of Advertising Material; Writing Advertising Copy; Marketing; Marketing Advisory Services; Marketing Agency Services; Marketing Analysis; Marketing Assistance; Marketing Information; Marketing Research; Marketing Studies; Planning Of Marketing Strategies |
| Suburb name: | Melbourne |
| Postcode: | 3000 |
| Australian state code: | VIC |
| Country code: | AU |
General information:
| Patent status: |
Sealed What happens 3 months after acceptance, assuming there are no oppositions filed. The Status 'sealed' was replaced with 'granted' with IP reform implementation, but from a systems perspective the two statuses are identical. |
| Patent type: | STANDARD |
International Patent Classification:
| IPC Mark: | G06F 15/177 |
| Section code: | G - physics |
| Class code: | 6 - computing; calculating; counting |
| Subclass code: | F - electric digital data processing (computers in which a part of the computation is effected hydraulically or pneumatically g06d, optically g06e; computer systems based on specific computational models g06n) |
| Main group code: | 15 - digital computers in general (details g06f0001000000-g06f0013000000); ;data processing equipment in general |
| Subgroup code: | 177 - initialisation or configuration control (configuration control for monitoring, testing or in case of failure g06f0011000000) |
IP Australia process information:
| Expiry date: | 2028-10-13 |
General information:
| Patent status: |
Lapsed Either the application has not been accepted by 21 months after the first examination report (or 12 months after the Raising the Bar Act) or some other deadline in the prosecution process has not been completed in time, for example IP Australia has issued a direction to file a request for examination and the applicant has not done so in the required period (2 months). |
| Patent type: | STANDARD |
International Patent Classification:
| IPC Mark: | G06F 15/177 |
| Section code: | G - physics |
| Class code: | 6 - computing; calculating; counting |
| Subclass code: | F - electric digital data processing (computers in which a part of the computation is effected hydraulically or pneumatically g06d, optically g06e; computer systems based on specific computational models g06n) |
| Main group code: | 15 - digital computers in general (details g06f0001000000-g06f0013000000); ;data processing equipment in general |
| Subgroup code: | 177 - initialisation or configuration control (configuration control for monitoring, testing or in case of failure g06f0011000000) |
IP Australia process information:
| Expiry date: | 2028-10-13 |
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